What do coffee, coins, a sliver of metal and a stapler have in common? They all played a significant role in the birth of Metalcraft as a company. In 1948, a salesman for staple manufacturer Bostitch, Inc. met with representatives from a Mason City engraving company. The problem: how to incorporate an advertising message onto desk staplers.
As they unsuccessfully brainstormed at a local coffee shop, someone reached for change to pay for coffee, and a sliver of metal amongst the coins sparked an idea. He placed the metal atop the stapler, and the
"AUTOGRAPHS" Nameplate was born...along with
Metalcraft. The company became incorporated on November 14, 1950. Today, six decades later,
Metalcraft still produces identification and asset tracking solutions ranging from
harsh environment RFID tags employing radio frequency identification technology, to
UID (Unique Item Identification) tags. And yes, we still produce our
"AUTOGRAPHS" Nameplates - because although the technologies we use may have evolved, i.e.
RFID,
UID and even bar code, the basic need remains the same and that is providing our customers with a durable product to identify and track their property, products and processes.
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